AppsFlyer Performance Index: Remerge #2 for gaming in US & APAC

AppsFlyer’s 15th Performance Index is here and we are thrilled to be ranked as the top global app retargeting player, behind only Google and Meta.

The rankings highlight the best media sources in mobile advertising and help marketers make decisions about how to spend their programmatic budgets. The latest release analyzes how data privacy, economic downturns, and Covid-19 have impacted the market.

Along with a top three global retargeting position for Android campaigns, we also secured the second spot for the gaming category in both APAC and North America. In Europe, we recorded a third place finish for gaming, behind Google and Meta.

Our CEO, Pan Katsukis, stated:

“In this macroeconomic decline, we’ve brought in more incremental revenue for our customers than most other retargeting players in the market. Behind only Google and Meta, Remerge is the number one choice for app remarketing globally, across all verticals. Thank you to all of our amazing partners for the trust and collaboration.

We’re extremely excited about the future and how we can provide even better support for our clients. Right now, for example, we are one of the few DSPs working directly with Google to test FLEDGE, a solution that allows app businesses to target custom audiences with ads in a privacy-safe way.”

Learn more about Remerge and our retargeting approach or speak with one of our experts directly.

Since 2014, we have contributed to the growth of hundreds of apps across all major verticals, including gaming, delivery, e-commerce, and travel. Our international team of specialists closely collaborates with our clients to deliver high-performing campaigns through innovative solutions, supported by a powerful information infrastructure.