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Gaming

Maximize ROAS and keep your players in game mode

No matter how magical your gameplay is, if your app marketing strategy is not realistic, it’s game over. Based on our experience in working with gaming apps, having a compelling campaign to excite and engage players is a surefire way to drive growth. Discover how we've worked with our clients to hit performance goals.

RETARGETING STRATEGIES

  • Engagement

    Offer game tokens to get recent installers to play your game

  • Activation

    Showcase special deals to turn players into payers

  • Retention

    Use an emotional appeal to retain your biggest spenders

Our approach to retargeting for gaming apps

Develop a strong strategy

See the percentage of identifiable app users based on your targeting preferences and gauge if your goals are achievable or if you need to adjust your settings.

Create rich ad experiences

Engage on an individual level by showcasing products and offers tailored to each user’s specific interests, behavior, and journey within your app.

Understand what’s performing

See which campaigns are live, access all results, and get key insights on our intuitive and configurable reporting dashboard.

Case studies:GAMING

  • GAMING

    How Remerge outperformed Matchington Mansion's ROAS goal by 12%

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  • GAMING

    Remerge outperformed Maplestory M’s CPX and ROAS goals leveraging its intelligent bidding algorithms and reach to retarget inactive users across iOS and Android

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  • GAMING

    How Triwin Games surpassed its ROAS goals by 15% with Remerge’s retargeting solution

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  • GAMING

    Socialpoint levels up UA measurement with incrementality insights

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  • GAMING

    A case of positive incrementality with Playrix’s Gardenscapes

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Findings: GAMING

All findings