Patrick was Director of User Acquisition at Product Madness when he started to observe the rapidly growing market of on-demand delivery. He then decided to move vertical and took up a position as Director of UA at Postmates. In this podcast, we discuss the process of transitioning from one vertical to another and the exciting challenge of strategizing for a new target market.
You can use it to drive users to features. You can use it to survey users. It’s fantastic for onboarding....
In today’s episode, a CEO shares his insights on building a mobile marketing company that provides both media services and...
Sometimes your loudest critics are your greatest asset. This mobile game app launched an ambassador program to communicate and engage...
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