Patrick was Director of User Acquisition at Product Madness when he started to observe the rapidly growing market of on-demand delivery. He then decided to move vertical and took up a position as Director of UA at Postmates. In this podcast, we discuss the process of transitioning from one vertical to another and the exciting challenge of strategizing for a new target market.
How does your retargeting strategy compare to other companies? In today’s episode, two guests from one of the largest gaming...
Today’s guest shares insights on casual and hyper-casual games, staying competitive amid the Candy Crushes of the world, and tactics...
Today’s guest has a mission to help grow a culture for mobile marketing in Italy. He learned some valuable lessons...
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